Carnival Corp drafts in PR heavyweight

A public relations heavyweight has been drafted in as Carnival Corporation seeks to rebuild a reputation tarnished by last year’s Costa Concordia tragedy and a series of mishaps to Carnival Cruise Lines ships since February.

Former American Airlines top PR executive Roger Frizzell (pictured) has taken the newly created position of senior vice president of corporate communications. He joins the world’s largest cruise conglomerate on Monday (June 24).

Carnival Corp drafts in PR heavyweight Travel weekly

Web PR: Concordia Passengers Lawsuit Against Costa Cruise Lines Inc Can be Turned

San Francisco Chronicle (press release)
The above cited lawsuit has been filed in Miami, against Costa Concordia and its parent company,Carnival Corp. Plaintiffs have prayed for judgment against Defendants, jointly and severally in excess of $10 million dollars for Economic and compensatory damages and $450 million dollars as punitive damages for the six named plaintiffs. Read More on PR Web

Carnival Cruise Floats Settlement Offer to Costa Concordia …

Web PR: Yahoo
Carnival Cruise Floats Settlement Offer Crisis Communications Case Study examines the public relations, the politics and the crisis communications messaging of Carnival. It delves behind the scenes of Carnival’s Settlement offer and it discusses the logic behind the lack of visibility of Carnival CEO, Micky Arison and then the tactical reemergence of the billionaire businessman, Arison, first seen by the public and the media courtside at a Miami Heat basketball game Read More om PRweb